MEME’S THE WORLD
Final Design/Kinga Pawlowska
This series shows how memes, the visual part of culture and creativity, can be used to involve the transformation of the message and change their positioning.
Using a simple but powerful technique of memes, I will try to shown how messages are actually positioned in the minds of people, that is, their “genes of meaning”.
I would like to research what make them so interesting, aggressive or how comes that even the most serious message can be turned into a joke. After getting to know the meme subject a bit better I made up four main facts that make meme so popular and addressed them to four different techniques that were given to me during the Design Research classes(remix, viral, share, copy):
1) Meme based on current issue e.g.. political issue that keeps you interested.
2) Memes are incredibly powerful. If we could create an oncology meme and share it, we could cure cancer.
3) Meme is quick, it replaces the complicated and time-consuming process of comedy.
4) Meme is humorous, everyone just agrees on what’s funny, then copies and repeats it.